Portland-based independent label Deer Lodge Records is releasing Bruja, the debut solo album from Reno, today just in time for Halloween. Reno is Mike Lund in real life and he expands beyond the rock of his previous musical project, Drugstore Cowboy, in his solo career. As Reno, Lund adds in Americana and honky tonk country elements, as well as psych rock. Reno’s latest single is “Heaven” and to celebrate the release of his solo album on Halloween, Reno enlisted Von Porter from Scabby Knee Productions to create an animated video based around the idea of a fictional series called Edgar Allen Poe’s Mystery Hour. Reno tells PopMatters that “Heaven” is about that is beyond the singer’s reach. He jokes that witchcraft can’t even help.