Though Diplo has reigned supreme as the underground ying to Timbaland’s overground yang, for my buck, one of the best beat magicians slicing and dicing today is Montreal’s Ghislain Poirer. His non-instrumental work with MC’s, such as the collaboration with Abdominal (“City Walking”) brim with alleyway menace and threatening intricacy. For Poirer, it’s not a matter of just finding the groove and then just striking over and over again in that same sweet spot. Poirer’s beats are knotty, itchy and architectural. “Don’t Smile, It’s Post Modern” sounds like a particularly fast and difficult Tetris game where patterns are assembled and dissolved at a furiously glitched pace.
The video is little more than a one-joke stretch, but as Fatboy Slim’s “Praise You” proved, you can create an infinitely entertaining video out of the rapt fascination people have with dance moves. (the quality seems to be a secondary issue) Even the Ipod silhouette commercials recognize the magnetic currency of raw movement, proving wildly popular despite the fact that they are little more than outlines pulsing to an upbeat song. I think this video similarly succeeds in part by playing on all the hilarious tensions of the situation coupled with the freedom and joy of just watching some fool, in this case, possessed by the need to dance.
First off, it seems to be shot with a club-drug lens, a fact emphasized by the superimposition of the germy spots which glide across the toilet surfaces. For anyone whose ever abused/used these drugs, the effect is a familiar one as is the almost painfully fluoresced tile and uncomfortable urinal silences. I’m sure someone has analyzed the weird tensions involved in the men’s restroom where sexual panic, fear of inadequacy and free floating erotic tension mix. It’s probably somewhere in Camille Paglia’s footnotes. Perhaps the best part of the video is that it makes a dance routine out of post-micturition convulsion syndrome, a shiver/tremor sensation that a large percentage of men have after or during urination. For me, that’s funny enough to make the video one that bears repeated viewing.